HIGH ENERGY MOBILE POP UP.
A MOBILE EXPERIENCE DESIGNED TO EDUCATE AND INSPIRE ENERGY CONSERVATION / ENTER THE DTE ENERGY DEN / A TINY HOME FILLED WITH FUN TIPS AND GAMES / ENERGIZING PEOPLE TO SAVE
19%/
IN BRAND LIFT
112%/
INCREASE IN ONSITE REGISTRATIONS
AMPED/
ENERGY SAVED, CUSTOMERS HAPPY
POPPING UP
IN RELEVANT PLACES.
GOAL WAS TO MODERNIZE LINCOLN’S LUXURY IMAGE / WE CRAFTED EXPERIENCES WHERE LUXURY OWNERS LIVE, WORK AND PLAY / SEAMLESSLY WEAVING IN LINCOLN WITH THE ART OF DECADENCE / LUXURY BUYERS WELCOMED US WITH OPEN ARMS
59/
POP UP ACTIVATIONS
5K/
VEHICLE INTERACTIONS
POP/
WE MADE QUITE THE IMPRESSION